On course to land title and £10,000 prize

Shropshire businesswoman Kathryn Holloway is in the running to pick up a top national title with a £10,000 prize.

Out of hundreds of applications, Kathryn Holloway has been listed in the top Hot 40 in the Shell LiveWIRE Young Entrepreneur of the Year Award 2010.

Kathryn is the managing director of Coalport-based Promofix, a company which provides promotional items to businesses. The entrepreneur is one of six young businesspeople shortlisted in the Midlands and Yorkshire category, and 40 in the shortlist nationally.

Kathryn said: It is a great achievement for me to reach the top 40 as this is a very prestigious award with many previous finalists going onto achieve great success in business and I hope to continue to follow in their footsteps.

I am proud to be representing the region with my business and be recognised for all of the hard work that goes into starting up and running a new company.

Over the next week, a team of regional judges will be looking at each of the shortlisted individuals to decide on the eight who will make it through to the UK Final in London on October 13.

Pictured is Kathryn Holloway - Managing Director of Promofix